Combine the benefits of a newsletter with the efficiency and measurement capabilities of e-mail
Financial Topics is Integrated Concepts Group’s monthly electronic newsletter, which you can use to e-mail to your clients and post a link to the newsletter on your website. The e-newsletter includes five articles covering trends and news, as well as other financial planning topics that your clients and prospects want and need to know about.
Unlike other e-newsletter providers, Integrated Concepts Group offers a range of customization options so that your e-newsletter will differentiate you from your competitors. You can:
Add your own logo — it will appear just below the Financial Topics banner
Include your photo and contact information
Choose your lead article from a variety of articles, all written by professional financial services writers (or use your own article, of course)
Add a link to past issues and/or post a link to your archives on your website
Helping you personalize your e-newsletter isn’t all we do to make marketing your business easier and more effective. We also:
- File every issue of Financial Topics with FINRA
- Upon request, submit your e-newsletter to your compliance department for approval before publication
- Offer a secure, password-protected website to make maintaining your e-mail list safe and easy
- Individually address each e-mail to the recipient, so it looks like one-to-one communication from you to your client or prospect
- Ensure that your e-newsletter complies with the CAN-SPAM Act
- Make it easy for your website visitors to subscribe to your newsletter with a “Subscribe” button
And, we help you maximize the benefits that Financial Topics offers
We give you full measurement capabilities to track the success of your marketing. From our secure website, you can see who opened your e-newsletter and which articles they read. Analyze the effectiveness of your e-newsletter and discover new opportunities to contact your clients and prospects.
. . . All this, for only $75 a month — a fraction of the cost of hiring your own professional writer and subscribing to an e-mail service.
You won’t find a more personalized, effective, affordable electronic marketing tool anywhere.
What your peers have to say about Financial Topics
We used to write our own newsletters. We found that it became too time consuming and costly, plus we realized that most of our customer base used the Internet. When I realized that Integrated Concepts could create, get compliance approval, send, AND track readership for a fraction of the time and cost of doing it ourselves, it was a simple decision. They are very easy to work with and I would recommend their services highly.
-Jim Nareau, Integrity Financial Services, Asheville, NC
Always timely financial information, presented in a concise, attractive manner. Clients comment on Financial Topics moreso than any other marketing piece we use. Closest newsletter I can find to the Kiplinger Letter.
-Geof Scanlon, CPA, CLU, Scanlon & Associates, Inc., Covington, KY
I love the e-mail newsletter, Financial Topics. It is easy, automatic, attractive, informative, user-friendly, priced great, and we receive many compliments on the design.
-Randy Cox, CFP, RFC, Cox Financial Services, Weatherford, TX
I have used Financial Topics for three years now and love it. It makes it possible for me to get in front of my clients and prospects each and every month. I especially like the fact that your newsletter keeps me out of trouble. It is FINRA pre-approved and meets all of the current anti-spam rules and regulations. Being able to customize the newsletter with my own articles is a big plus. Definitely worth the money. Thank you.
-Eddie Smidtsrod, MBA, AAA Financial Solutions, Inc., Port St. Lucie, FL
Sign up for Financial Topics today and receive 10% off your first three months. Click here to order now, or call us at 1-800-338-4329.